Peach Payments Partners with Happy Pay to Offer Zero-Deposit BNPL
TLDR
- South African fintech Peach Payments has partnered with local buy now, pay later (BNPL) platform Happy Pay to offer merchants interest-free instalment options at checkout
- Founded in 2012, Peach Payments enables businesses to accept, manage, and disburse payments across web and mobile
- The integration allows Peach Payments merchants to increase customer purchasing power and drive higher conversion rates and average order values
South African fintech Peach Payments has partnered with local buy now, pay later (BNPL) platform Happy Pay to offer merchants interest-free instalment options at checkout. The move adds flexible, zero-deposit BNPL capabilities to Peach Payments’ growing toolkit for online businesses.
Founded in 2012, Peach Payments enables businesses to accept, manage, and disburse payments across web and mobile. The startup recently raised $31 million in funding and expanded regionally with the acquisition of Senegal-based PayDunya.
Happy Pay, South Africa’s only zero-deposit BNPL provider, lets shoppers split payments with no upfront cost, interest, or fees. The company uses affordability-based approvals to maintain responsible lending practices. The integration allows Peach Payments merchants to increase customer purchasing power and drive higher conversion rates and average order values.
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Key Takeaways
The Peach Payments-Happy Pay partnership underscores the growing role of embedded finance and alternative credit models in Africa’s digital commerce ecosystem. BNPL, long popular in developed markets, is increasingly gaining traction in emerging economies like South Africa where traditional credit access remains limited. Happy Pay’s zero-cost, zero-deposit model offers a differentiated value proposition for underserved consumers, many of whom are wary of high-interest debt. For merchants, BNPL has been shown to increase basket sizes and conversion rates—key metrics for e-commerce growth. The strategic alignment between a major payment gateway and a BNPL provider also points to broader fintech consolidation trends, as platforms seek to provide end-to-end solutions under one stack. This integration lowers onboarding friction and accelerates merchant adoption of value-added services. With Peach Payments’ regional expansion and Happy Pay’s merchant-focused innovations, this partnership could serve as a launchpad for broader BNPL rollouts across the continent.
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